Wednesday, March 02, 2011

RBNL looking to expand to Sri Lanka

RBNL (Reliance Broadcasting Network Limited) is considering to expand into Sri Lanka plus other countries in the subcontinent. RBNL which launched Big CBS Prime in partnership with CBS Studios International will be launching two new channels Love & Spark during the month of March.

According to press reports RBNL have already sought downlinking permission and is in the process of negotiating with pay television operating in several countries. RBNL have the added advantage in countries such as Sri Lanka since they do not require to apply for downlink permission unlike in India & Pakistan plus they do not have to pay carriage fees for the channel for distribution on local pay networks.

The entry of RBNL in Sri Lanka should be completed during this calendar year.

Source : Economic Times of India - RBNL Plans to launch channels in neighbouring countries