Friday, September 24, 2010

Zee Sports rebrands as Ten Action

Zee Sports was rebranded as Ten Action with effect from yesterday. As per this move Ten Action will be a football centric channel.

This is the third channel to be released to the Ten Sports stable, the second being Ten Cricket. It is rumoured that Taj Television is in talks with the Golf Channel in order to launch a golf centric channel in the Indian sub continent owing to the increasing popularity of Golf in this region.

Therefore all cricketing content from Ten Sports has moved to Ten Cricket and now all football has moved to Ten Action. If there are two cricket matches or two football matches at the same time then Ten Sports will also be broadcasting Cricket or football content otherwise these new channels will continue to broadcast whats related to them. Shows like Wrestling, Golf, Tennis, Moto GP will continue to be broadcast on Ten Sports.

Ten Action is available in Sri Lanka on LBN & Dialog TV.

7 comments:

Rasika said...

3zzz,
what is happening at ABC. Are they planning to launch the two channels on 1st Oct or will it be postponed. Still there is not any frequency testing.

There was a news article on last Sunday Lankadeepa that TRC has confirmed there are no more frequencies availble and every available frequency has been already assigned. Furthur it says that if someone wants to start a new radio channel they have to wait untill the digital platform is introduced.

MANJULA1979 said...

SHA FM WILL START BEFORE NOVEMBER.THEY ALREADY GOT NEW GUYS FOR STAFF. AFTER THE SHA IT 'S SUN.SUN FM DJ'S ARE BACK ON TRACK.

Lasith said...

what is that transmission on 92.8? Is it Sun FM test transmission?

Rasika said...

It looks like ABC has started frequency testing and also it may have been transmitting from Magalkanda becuase I could even listen to it from Kurunegala.
ABC may adopt a different methodology this time. SUN may use a magalkanda frequency to enhance the coverage because they have not got good frequencies this time to cover the whole island especially for Nuwaraeliya. Therefore they may use two out of three magalkanda frequencies for SHA and SUN probably. Other frequency may use for Hiru FM (their main channel).

Chander said...

Hey Guys Sun FM test transmission on 98.8 with nonstop English music. I don't know from where they're transmitting. Does anyone knows about whether Sha FM testing started?

Rasika said...

Anyone can't what the exact transmission is. It is still early to say whether it is SUN or SHA because last few days they have chceked 92.8Mhz, 95.8Mhz and now they are testing 98.8Mhz. Looks like they all are transmitting from Magalkanda. At the same time I could observe there is slight change in the originally allocated frequencies. Probably ABC is going to use 102.8Mhz instead 98.8mhz for Colombo area.

Luis said...

Hola
Hi
Qui ondi