Thursday, May 10, 2007

Max TV losing viewer appeal

Max TV which had one of the longest test transmissions and rebroadcasted Ten sports for a majority of their airtime during test transmission including popular programmes such as WWE and other popular Ten Sports programmes has been losing viewers steadily over the past few months.

This loss comes amidst the reduction of Ten Sports programming and also the introduction of selected NDTV programming which is hardly watched. Recently the most popular Max TV programme WWE has been taken off air, which has also added to the decline.

Max TV which promised to deliver high quality programming including quality sports, educational and entertainment programmes has failed to deliver and in doing so has followed the path taken by almost all television stations in Sri Lanka.

We hope that the management will take steps to revive this station.

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